Suchergebnisse

The present study measures the influence of telecommuting on job satisfaction by taking job autonomy, schedule flexibility and work control, work–life balance and reduced job stress as outcome variables of telecommuting. The role of job satisfaction has also been investigated in determining organizational commitment and turnover intention. Confirmatory factor analysis was done to test the fitness of the data to the model along with ensuring the convergent and discriminant validity of the data. For testing the proposed hypotheses, the structural equations modelling technique was used. Results from the study confirm the role of telecommuting in enhancing the overall job satisfaction of employees which in turn improves their level of organizational commitment and reduces turnover intention. The findings of the study contribute empirically to the literature on voluntary part-time telecommuting and provide implications for the proper adoption of a part-time telecommuting arrangement post-COVID-19 and the using of telecommuting as a talent retention strategy.

The purpose of this study is to examine the relationship between employer branding and employee retention. Moreover, this article investigates the moderating effect exerted by organizational identification in the relationship between employer branding and employee retention. The research is cross-sectional with the data gathered from Indian IT employees through a self-administered questionnaire. The data were analysed using regression and PROCESS Macro. The findings provide empirical insights on how employer branding helps in transferring to retaining employees. Also, the moderation analysis highlights the importance of organizational identification in ensuring employees' long-term association with an organization. The results explicate the criticality of a positive identity in strengthening the effect of employer branding on employee retention. Despite numerous studies, the literature lags in understanding the role of organizational identification as a catalyst in the relationship between employer branding and employee retention.